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In the Driver's Seat
Bold stories. High performance lives. Conversations hosted by Penny Lane.
The series
What drives you to succeed?
In the Driver's Seat shines a light on unconventional success stories. Each episode takes a journey into the lives of leaders, trailblazers and entrepreneurs who have carved a unique path to success. With a focus on resilience and determination, the series empowers viewers to pursue their dreams fearlessly.
Hosted by Penny Lane
Conversations about resilience, drive and the roads less travelled.
Penny Lane is the founder and CEO of The Perfect Cosmetics Company. On In the Driver's Seat, she brings the same directness that built the brand to conversations with people who have built, changed or challenged their own path.
Jump in and join Penny as she navigates the roads less travelled.
Behind the scenes
Inside the studio
From set design and makeup to the interview chair, the show is built around bold stories and high performance lives.
Featured guests
Leaders, creators and unconventional thinkers.
Each episode brings someone into the driver's seat of their own story — founders, artists, advocates and performers navigating ambition, resilience and what success really looks like.
Watch now
Jump in and join the conversation
Catch the latest episodes on Ticker News and explore more brand video on YouTube.
Bold stories. High performance lives.
In the Driver's Seat with Penny Lane